In fact, the timing couldn't be better! We are 6 months from lighting the torch in Rio 2016 and this Olympic Games may be one of the most visually stunningRead More
One of the most frequent questions I get from corporate clients is when should I engage a social media influencer? It doesn't even have to be a "celebrity" influencer, butRead More
I have been a full-time entrepreneur since 1996! That is remarkable since I am not sure I really even thought about it until I had this epiphany that working forRead More
The noise.. There is so much of it. Traditional advertising. Direct response. Email Spam. Being Cookie'd. Everyone "knowing" my search habits, my buying habits, my sleep patterns, ahhhhhh!!!!!! With allRead More
I have been an entrepreneur for over 20 years now. I started my business in 1995 with a $3,000 tax refund check and the self belief I could do somethingRead More
Youth vs. Sales Experience For all of you other half Centurians, we need to stick together. These up and comers with no real sales experience think we are ready toRead More
In 2013, I found myself on the verge of bankruptcy. I split with a company I was doing business with and it created a huge financial hardship. 50% of myRead More
Last night I had the distinct pleasure of being in attendance at the stunning Beverly Wilshire for the 45th Anniversary celebration of the Sheba Medical Center! The medical center isRead More
Change for the sake of change, is never a good thing. ESPN, the industry leader in creating, covering and analyzing sports and sports programming is making some moves. I findRead More
What every brand covets is an educated consumer with a predisposition to buy their products and/or services. Unfortunately, very few brands and their agencies have a solid plan that worksRead More