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The 21 year old influencer from Atlanta, Georgia is growing an audience of engaged girls and women interested in fitness and health! Cassidy is such a great representative of her family, friends and faith. She is honest to a fault and cares more about others than herself. Her list of brands could match almost any Gold Medalist!” — Evan Morgenstein NEW YORK, NEW YORK, UNITED STATES, July 21, 2020 / -- When Cassidy Thompson (TikTok: @cassidy_ _ t) was a young athlete, she always wanted to share her passion and love of fitness (then through gymnastics), her love of herREAD MORE
The Digital Renegades partnered with QVC and two of our own Food Renegades chefs to sell a Grill and Air Fryer through a one day flash sale. The talent included Erica Kuiper and Tara Ippolito who have a collaborative following of over three million. The first ever TikTok campaign for QVC resulted in impressive social interaction and sales. The QVC campaign consisted of one TikTok post shared on Instagram as well with using the hashtag, #HSNInfluencer. An impact radius affiliate link and a swipe up link in the talent’s bio also helped to promote the products. The QVC campaign resultedREAD MORE
The Digital Renegades created a community with four of the top TikTok creators across multiple categories to be in a partnership with BlendJet through our single agency. The talent included Cassidy Thompson, Lauren Bowers, Jordyn Trenholm and Nicole Renard. They had a collaborative following of over 15 million followers. This campaign with BlendJet reached over 7.1 million views across all four full-length videos following the initial post. The BlendJet campaign consisted of one post with a link in the bio along with a discount code of 12% off the retail price of $40. The BlendJet campaign resulted in impressive salesREAD MORE Food Renegades have banded together to show their support for TikTok against the call to potentially ban the platform in the United States. Every one of my partners in The Food Renegades sees TikTok as the future of social media and the most fun platform” — Evan Morgenstein NEW YORK, NEW YORK, UNITED STATES, July 9, 2020 / -- The Food Renegades, a non-political organization have come together during the pandemic to pool their expertise in creating beautiful video content, providing inspiration and education to the everyday home cook. Amidst the news TikTok may be banned, the team isREAD MORE the massive disruption caused by the Covid-19 pandemic, companies and agencies are scrambling to fulfill their obligation to train, entertain and offer their employees and clients something unique. Experiential agencies, PR agencies, marketing and corporate communication offices are working overtime to bring their corporations something special. Here are The Digital Renegades, we offer best in category service and pricing when you are looking to hire a celebrity or influencer to bring your audience to their feet, event as they work from home. What Are the Benefits? Cost efficiency: There is no question a cost differential from hosting an eventREAD MORE, June 30, 2020 /PRNewswire/ -- Whether one enjoys a frankfurter, frank, wiener, weenie, coney, red hot or hot dog, July is bound to be a delicious month.  This month marks National Hot Dog Month, a full thirty-one days that celebrate one of America's most iconic foods.  Hot dogs are part of American culture, summer celebrations, travel and grilling traditions.  They are synonymous with our nation's independence as Americans are expected to eat 150 million hot dogs on July 4 alone. "Let me be frank.  In a time when things feel uncertain, we can be sure of at least one thing," said National HotREAD MORE
More millennials are finding their way to the Gen Z-dominated app By: Scott Nover  ADWEEK Key Insights: TikTok generated "the most downloads for any app ever in a quarter" in Q1 2020. Buyers say TikTok doesn't allow for much targeting, so an expanded user base presents some challenges. first made a splash in The New York Times in August 2016, months before Donald Trump’s presidency began and years before the Covid-19 pandemic was even a glimmer on the horizon. At the time, Alex Zhu, co-founder of the Chinese app for user-generated short-form music videos, told the Times that China’s “closed environment”READ MORE
Rich results on Google's SERP when searching for 'micro influencers'
My agency, The Digital Renegades, a division of CelebExperts, LLC., has worked with influencers and "micro-influencers" for over seven years. The evolution of various platforms such as Facebook, Instagram, Snapchat, Periscope, Vine, and TikTok has been incredible during this period. However, the branding of influencers large and small isn't new, nor is it unique. It has been this way in sports for centuries, think Superstars vs. Journeymen. Yet, the difference between micro and macro-influencers past and present is that new influencers all possess an entrepreneurial mindset. What's even more impressive is their specific interest in working with brands and companiesREAD MORE
I have been predicting the death of retail sadly for two years now. It just seems like such an antiquated means to purchase products. You are in your car, using gas, polluting the planet and taking up your valuable time. Of course online sales isn't perfect. Nothing is. But, we can all agree this Pandemic has shown us all the weakness in the supply chain and the opportunities that exist selling Direct to Consumer (D2C). My new agency The Digital Renegades was launched 2 weeks ago. Trust me, not by design but by need. My sports marketing agency that reppedREAD MORE
It's not easy right? I still have pains in my gut from 2007 and 2008. At 54 years young, owning my own businesses since 1995, I thought that the real estate crash on '07 & '08 was it for horrible peril for my businesses. It made me smarter, I launched CelebExperts ( in the heart of the bank and auto crashes. I decided that if I were to stay afloat and at that time there was zero SBA and bank loans available, I would start a new company that was focused on what I saw as the next market segmentREAD MORE
Top Social Media Talent Agents expand social influencer representation holdings by launching The Digital Renegades
Evan Morgenstein, visionary and CEO of such iconic agencies as PMG Sports, CelebExperts and Celebrity Trending 10 has started a boutique agency, The Digital Renegades, a division of CelebExperts LLC, focused on representing the best of the best in social media influencers over multiple platforms including Instagram, TikTok, Facebook and SnapChat. Even in trying times, brands are reallocating budgets to their social media marketing, branding and sales programs. Clients are seeing the markets evolve in all the platforms and are looking for guidance from some of the best and most talented influencers on how to build communities, brands and sales.READ MORE
Kyra Gallego (@kyragallego), 21-year-old former college softball player and beauty influencer who is taking the TikTok world by storm with over 97% female followers, has signed with The Digital Renegades division of CelebExperts. After seeing her friends on TikTok just six months ago, Gallego decided to join the platform and test it out. With her charismatic personality and talent, all the while staying true to herself, Gallego took the TikTok users by storm. As a former Sephora associate, Gallego knows makeup at the expert level and covers everything from the different types of smokey eyes in makeup tutorials to sanitationREAD MORE
The world has changed and not that any of us wanted it to happen now, it has.  Evolutionary change usually takes millions of years. But in the days of Coronavirus, everything changes so fast it’s hard to account for it and even harder to plan for. Here are 5 things that have evolved since the start of this pandemic:   5. Social Distancing is a thing 4. Eating out is no longer something people do 3. Families are being brought together 2. Retail is dead and will never recover from this 1. TikTok is taking over social media for every age group!   That isREAD MORE
TikTok’s first Celebrity Chef @thatdudecancook Grows 250,000+ followers in 2 weeks with over 1.7 million Likes Sonny Hurrell is taking the growing platform by storm, joining forces with CelebExperts' innovative Digital Renegades branch for representation Sonny Hurrell, 17 year chef who at 32 years old has found a massive audience on the exploding social platform TikTok (@thatdudecancook), with over 76% being women and moms, has signed with The Digital Renegades division of CelebExperts for representation. Hurrell, based near Aspen Colorado, has been a personal chef for people living the lifestyle of the rich and famous in Colorado’s Rocky Mountains forREAD MORE
I want to share some thoughts I have about Influencer marketing.  I am neither selling anything or promoting my company. Just a convo....  Have any of you worked on an influencer campaign in the last year that didnt produce the expected ROI? We all have correct? There are many reasons why. Here are a few. ROI expectations are so not inline with reality.   Ladies and gentlemen, there are no quick fixes for companies that are not achieving their goals. We arent god's we are just people. So set achievable goals or suffer the consequences. If your budget is spent before you launched, you are so screwed!  Today, you needREAD MORE