The Snow Agency, one of the fastest growing digital agencies in the world is proud to announce its acceptance as one of Facebook’s elite and exclusive program partners who is offering customers from start-ups to multi-national corporations access to Facebook selling “secrets” previously not accessible.
The trailblazing digital ad agency taps CelebExperts to assist in new business development and building their unique brand.
The newest trend in the digital marketing space is coming at the hands of children. Yes, that’s right, children are making waves in the digital marketing industry through social media influencing.
Revolutionary product Hint Water's ascendance can be attributed to many things, but above all is expert brand marketing. Hint Water's beginning came in 2005 as a small sugarless beverage startup. Over 13 years later it has grown into not just a leader in sugarless beverages but the entire industry. Hint is sold in over 35,000 stores nationwide. Google finance executive Julio Pekarovic even calls Hint the "Coca Cola of our generation". But why? Hint's massive growth was established with the uniqueness of the product, but was sustained due to their incredible branding and marketing strategy. Humble Beginnings When CEO, Kara Goldin, launched HintREAD MORE
Online e-commerce giant Amazon has announced that as part of their massive July 15, 2019 Prime Day, they have enlisted some of the biggest names in the world of celebrity, sports and pop culture to bring the message to the consumers that Prime Day will be for 48 hours for the very first time and the longest in Company history. Amazon is attempting to capitalize on the celebrities' fame to deliver a message to consumers. Amazon has over 1,000,000 new deals to choose from. These attractive offers are across all categories. Amazon will leverage the popularity and giant fan bases ofREAD MORE
Are you dug in on influencer marketing campaigns? CelebExperts has FIVE surefire tips to ensure your campaign is a success.
The alphabet soup of influencer marketing has reached fever pitch with the newest classification of “nano-influencers”. Added to the lexicon of micro and macro influencers. This ever evolving re-categorization of groups of social media celebrities utilizing their influence over followers from thousands to millions has erupted into a full on “Hatfield vs. McCoy” debate amongst marketers regarding the efficacy and effectiveness of using influencers at all. There are several camps that have different entrenched beliefs about the success and ROI when utilizing untrained social media celebrities to force a result usually tied to metrix such as sales, engagement, click thruREAD MORE
CelebExperts explains why this Fall’s top ad campaigns using sports stars will change the future of sports endorsements forever. With the NBA, NFL, and college football in full swing, the Fall is the perfect time for industry-leading brands and up-and-coming companies to utilize today’s top athletes to grab the attention of their target consumers. This month, CelebExperts has evaluated the fall advertising landscape to uncover the top ad campaigns featuring celebrity spokespeople. Hiring sports stars as celebrity spokespeople is nothing new, but Fall 2018’s latest top ad campaigns will change the game forever! There was an overwhelming amount of sports stars beingREAD MORE
Peak Hydrate is a healthy performance drink with fast-absorbing, body-friendly ionic minerals. Ionic minerals are highly efficient nutrients designed to easily deliver healthy goodness to your cells. These ionic minerals are almost impossible to get from a basic diet. Peak Hydrate has formulated a win-win for your body. The product has nothing fake in it, like so many other products in the market currently. There are no fake sweeteners or unnatural ingredients. Peak Hydrate is sugar free, carb free as well as gluten free. Each bottle of Peak Hydrate helps the body maximize performance, naturally increase the consumer’s energy without caffeine,READ MORE
CelebExperts' new 90-day CMO Program provides the knowledge gained from 20+ years working with Fortune 500 companies, emerging brands and startups in a new and innovative way which they can both afford and achieve exponential growth for their company. CEO Evan Morgenstein comments, “I have spent almost five years trying to perfect a model that works for me and works for most of the startups and emerging companies we service. Originally, companies hired us to help sell through product. While that is an aspect of what we do, we do it very organically vs. a distributor or broker whose jobREAD MORE
Not only are the leaves changing colors slowly, but sports are at a pinnacle. NBA and NHL are starting their long journey for a new season. College football is starting to shape up. Women and men’s college basketball is in the air. In addition, the MLB is hurtling to the finish line, NASCAR is in playoff mode, golf season is done, tennis is essentially over and the MLS well, I am not sure but I assume they are getting to where ever they are going. What does this all mean? It means Rob Gronkowski is selling Tide, Steph Curry isREAD MORE
One of the 1st truly integrated celebrity marketing, speakers bureau and consulting agencies in the U.S., CelebExperts, has far exceeded my wildest dreams when I envisioned it in 2008 at the Beijing Olympic in China. Here is the little known story about the creation of this incredible brand and celebrity booking agency. In 2008, I had 7 athletes competing in Beijing for U.S. in swimming and gymnastics. All would win medals, with most of them gold. Names like Dara Torres, Nastia Liukin, Cullen Jones and others. After one of the events during an evening session, I walked out to whereREAD MORE
What’s in a name? When it comes to booking the best keynote speakers for events, name-recognition is almost always one of the first things our clients mention. They want someone with cache who will generate a buzz around their event. But when it comes to leaving a lasting impact on your audience on site, you need a speaker with more than just name recognition. You need someone who will resonate with your audience, align their messaging with your overarching event theme, and give the audience tangible takeaways they can employ in their work and life immediately. Unfortunately, this is notREAD MORE
Before you scream at me and say I am crazy, think about it… big men, boyish charm, moms and women love them, not sex symbols, dudes want to hang with them, the face of their sport in one way or another, geographically desirable, great family back stories (Shaq and his parents/dad who was ex-military and Gronk who does everything with his brothers who are his crew) and last but not least they are actually identified by one word: Gronk and Shaq. I call this the Cher effect! Basically if you can get away with being famous using some derivative ofREAD MORE
I must be candid with you. I do 5-10 calls a day with big and small brands. They are all asking the same question, "can I get a ROI by utilizing social media influencers or macro influencers?" The easy answer is, MAYBE! You must be saying to yourself why can’t I give you a definitive answer? And the reason is, that it's not so clear on what your vision is on ROI, what you are willing to spend around an influencer/micro influencer buy, and what your team of “experts” actually knows about customer acquisition. So the long answer is, I'mREAD MORE